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KNOWLEDGE BASE & FAQ

EVERYTHING ABOUTONCHAINMEDIA.

Answers to the most common questions about our Web3 video production, event coverage, AI visibility, and GEO services — for crypto protocols, event organizers, and corporate brands entering Web3.

CHATGPT · TRACKEDCLAUDE · TRACKEDGEMINI · TRACKEDPerplexity · Coming Soon

01 — PRODUCTION

What makes OnChain Media different from a standard video agency?

Most production companies treat Web3 clients like any other — they need briefings on tokenomics, explanations of what a DAO is, and hand-holding through every concept. We don't. We live in this space. Our team operates daily in crypto communities, follows protocol launches, and understands the difference between DeFi, NFTs, L1s, and L2s before the first call. Beyond domain knowledge, we treat every video as a distribution and visibility asset — not just a deliverable. Every piece we produce is engineered to perform on-chain communities, social platforms, and increasingly, AI search systems. The result: 88% faster turnaround, 76% fewer revisions, and 92% on-time delivery — because we arrive informed, shoot with purpose, and edit with the audience already in mind.

What types of Web3 clients do you work with?

We work across the full Web3 ecosystem — from early-stage protocols to established exchanges, from DAO communities to corporate brands making their first move into blockchain.

BLOCKCHAIN PROTOCOLS

DEFI PLATFORMS

NFT PROJECTS

DAOS

CRYPTO EXCHANGES

WEB3 STARTUPS

LAYER 1 & LAYER 2

CORPORATE WEB3 ENTRY

SOLANA ECOSYSTEM

ETHEREUM PROJECTS

We've also worked with corporate and enterprise brands entering Web3 — companies that need a production partner who understands both the traditional business world and the crypto-native space they're moving into.

What video production services do you offer?

We produce the full range of content a Web3 brand needs — from cinematic brand films to rapid-turnaround social clips.

Brand & Protocol Films — cinematic long-form storytelling for your project's vision

Event & Conference Coverage — full-day coverage with 48-hour delivery

Founder & Team Interviews — thought leadership on camera

Social Content Packages — Reels, Shorts, TikToks, X clips

Podcast Production — multi-camera, studio-quality audio, clip packages

Explainer Videos — making complex Web3 concepts visual and simple

Community Content — content engineered for Discord, Telegram, and X communities

Are you based in Miami? Do you travel?

Yes — we're based in Miami Beach, one of the top three crypto hubs in the world. We're already on the ground at the most important events in the ecosystem: Bitcoin Conference, Token2049 satellite events, Solana Hacker Houses, eMerge Americas, and more.

We travel nationally and internationally for conferences and client projects. Our crew network is scalable — we can staff up for any size production regardless of location. Travel and accommodation costs are factored into project proposals.

Miami advantage: Lower travel costs for South Florida events, faster response times, and deeper relationships in the local Web3 and tech community.

Do you work with non-crypto brands?

Yes. OnChain Media is built for Web3-native brands, but we also serve traditional companies making their move into blockchain — fintech firms launching tokenization products, gaming companies entering NFTs, real estate platforms exploring fractional ownership, and corporate brands building Web3 community strategies.

If your brand is at the intersection of traditional business and blockchain, we're the production partner that understands both sides of that conversation.

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02 — EVENTS

What does your event and conference coverage include?

Full-day on-site coverage from setup to final session — everything a Web3 event needs to stay in the conversation after the doors close.

Multi-camera event coverage — full-day professional crew

Speaker & keynote recording — panel sessions and main stage

Networking & atmosphere b-roll — the energy and culture

48-hour highlight reel — 2–3 min cinematic edit delivered fast

Speaker interview clips — individual soundbite packages

Social-ready short-form cuts — X, TikTok, Instagram, LinkedIn

Event photography — professional gallery

GEO content repurposing — footage turned into AI-citable articles and FAQs (add-on

Why 48 hours — why does turnaround speed matter so much?

In crypto, attention is the most volatile asset. The conversation around an event peaks during and immediately after it happens — then moves on within 48–72 hours. Content delivered two weeks later misses the entire window of community engagement.

We deliver while your audience is still talking. That means your highlight reel goes live when X (Twitter) threads are still active, when Telegram groups are still discussing panels, and when the event hashtag still has reach.

Most production companies take 2–4 weeks. We deliver in 48 hours — not because we rush quality, but because our production system is built specifically for speed without compromise.

Do you offer media partnerships with event organizers?

Yes. For qualified conferences and recurring events, we offer official media partnership arrangements — structured as coverage agreements that may include media rights, co-promotion, or fee arrangements depending on the event scope and scale.

These partnerships are especially valuable for annual events where a consistent media partner builds institutional knowledge of your brand, your speakers, and your community over time. Contact us to discuss partnership structures.

Which conferences and events have you covered?

We have experience covering events across the Web3 and tech ecosystem in Miami and beyond. Our team is familiar with the cadence, culture, and content needs of crypto conferences specifically.

BITCOIN CONFERENCE

TOKEN2049 EVENTS

SOLANA HACKER HOUSES

ETH DENVERE

MERGE AMERICAS

WEB3 MIAMI

DAO SUMMITS

NFT EVENTS

Our portfolio section shows our best work. For a full list of past events and references, contact us directly.

03 — AI SEARCH

What is AI Visibility and why does it matter for Web3 brands?

AI Visibility is the practice of ensuring your brand appears in the answers generated by AI systems like ChatGPT, Claude, and Gemini when buyers, investors, and community members research your category.

For Web3 brands specifically, this is increasingly critical — crypto buyers and investors are sophisticated early adopters who heavily use AI tools for research. When someone asks ChatGPT "which blockchain protocols are leading in DeFi this cycle" or "best Web3 production companies in Miami" — you want your brand in that answer.

The opportunity: Most Web3 brands have zero AI visibility strategy. The protocols that invest now will be the default recommendations in AI search for years — while competitors are still thinking about it.

What is GEO — Generative Engine Optimization?

Generative Engine Optimization (GEO) is the discipline of structuring your brand's content, entity signals, and online presence so AI systems trust, cite, and recommend your brand in their responses.

Traditional SEO earns you a ranking on a list of links. GEO earns you a mention, citation, or recommendation inside the AI-generated answer itself — the format that's rapidly becoming how buyers discover brands.

Traditional

SEO

Blue link rankings

Keyword density

Backlink building

You appear in a list

Emerging

GEO

AI citations & mentions

Entity authority signals

Content structured for AI

You appear in the answer

Precision

AEO

Direct AI recommendations

Targets specific questions

FAQ schema + structure

You ARE the answer

Which AI platforms do you track and optimize for?

We actively track and optimize for the three major AI platforms currently used most by business buyers and crypto-native audiences:

ChatGPT — Actively TrackedClaude — Actively TrackedGemini — Actively TrackedPerplexity — Coming Soon

We use Visby (Tier 4) for automated prompt tracking — testing predetermined queries across all platforms weekly and reporting on citation presence, mention quality, and competitor visibility. Perplexity tracking is on the roadmap and will be added when available.

How does video content connect to AI visibility?

Video itself isn't yet directly indexed by most AI language models — but what surrounds your video is. Transcripts, captions, structured descriptions, schema markup, and the authority signals generated by high-quality video content all feed AI knowledge bases.

More powerfully: we repurpose your video into AI-citable text assets that AI systems actively crawl and reference. Your conference keynote becomes a cited authority article. Your founder interview becomes an expert source. Your event highlight becomes a structured recap that appears in AI answers.

The OnChain advantage: We're the only Web3 production company that combines cinematic video production with GEO optimization. Your conference footage becomes months of compounding AI visibility — content no text-only agency can replicate because they don't have cameras.

How long until we see GEO results?

Days 1–30:Entity optimization and schema implementation. AI systems begin recognizing your brand as a verified entity.

Days 30–60:Initial citation appearances. First prompt tracking data establishes your baseline visibility score.

Days 60–90:Measurable citation increase. Competitor benchmarking shows where you're gaining ground.

Months 3–6:Consistent citation presence across multiple platforms. Brand recommended for target queries. Before/after case study evidence documented.

04 — INVESTMENT

What does video production cost?

Every project is scoped based on deliverables, shoot days, crew size, and complexity. As a general guide:

Social Content

$2,500

Starting

Platform-specific clips

Reels, Shorts, X clips

5–10 deliverables

Event Coverage

$4,500

Starting · 1 Day

Full-day on-site crew

48-hour highlight reel

Speaker clips + social cuts

Photography included

Brand Films

$7,500

Starting

Pre-production included

Cinematic brand film

3 social cut-downs

2 revision rounds

Monthly retainer programs start from $5,000/month. AI Visibility & GEO programs from $1,500/month. Book a strategy call for a custom quote.

Do you offer monthly retainer programs?

Yes — and for most clients, a monthly retainer is the highest-ROI engagement. Consistent content compounds. A single video is a moment. A monthly content program is a strategy.

Retainer programs include a defined scope of shoot days, deliverables, social cuts, and revision rounds per month — plus optional GEO optimization add-ons. Minimum commitment is 3 months.

Most clients start with a single project — event coverage or a brand film — then move to a monthly retainer once they see the impact. We'll always suggest the right path for your stage.

What does the AI Visibility & GEO program include?

Our GEO programs run on a structured 9-phase system covering everything from brand positioning to monthly AI citation tracking.

Brand Positioning

Entity Optimization

Schema Implementation

FAQ Database

Authority Content

Prompt Tracking

Competitor Monitoring

Monthly Reports

Video → GEO Repurposing

Starting at $1,500/month. Full program from $5,000/month including content production and video repurposing. Book a call for a custom scope.

Do you require long-term contracts?

Project-based work requires no commitment beyond the single project. For retainer and GEO programs, we ask for a 3-month minimum — not to lock you in, but because meaningful results require consistent effort over time.

We work with a limited number of partners each quarter. We don't pad retainers or hide behind account managers. You deal directly with the team doing the work — every time.

05 — WORKING TOGETHER

What happens on the strategy call?

30 minutes. We come prepared — we've already researched your project, your community, and your content situation before we get on the call. No generic discovery questions.

Current state assessment — your content and AI visibility right now

Competitive landscape — what competing protocols are doing

Biggest opportunity — highest-impact actions for your stage

Scope and timeline — what an engagement looks like and what it costs

No pitch deck. No hard sell. You leave with clarity on what's actually possible — with or without us.

How does your production process work?

Four stages — each built for speed, quality, and zero surprises:

Discovery:30-minute strategy call. We learn your goals, audience, and project. We ask the right questions because we already know the space.

Creative Strategy:Scripts, shot lists, content architecture. Tailored for Web3 audiences and AI discoverability. We arrive at every shoot with a plan, not a guess.

Production:Cinematic-grade filming, sound, direction. From pre-production to final delivery — nothing falls through the cracks.

Launch & Optimize:We deliver, track performance, and adapt. Content that's working gets amplified. Every project informs the next.

How do revisions work?

All projects include 2 revision rounds built into the scope. Our pre-production process is designed to minimize surprises — when the script and shot list are approved before we shoot, there's far less need for post-production changes.

Our 76% fewer revision rate versus industry average is a direct result of thorough pre-production. Additional revision rounds beyond scope are available at a day rate.

Who owns the content we produce together?

You do. Upon final payment, all finished deliverables — video, photography, GEO content assets — are fully yours. No usage restrictions, no licensing fees, no royalties. Use the content across any platform, in any format, forever.

Raw footage ownership is addressed in the project agreement and varies by package. We retain the right to reference completed work in our portfolio unless an NDA is in place — which we accommodate for confidential or pre-launch projects.

How do I get started?

Apply for a strategy call. We work with a limited number of partners each quarter — the call is how we determine if we're the right fit for each other.

30 minutes. No commitment. You'll leave with a clear picture of what's possible and what it costs.

We don't take every client. We take the ones ready to lead. If you're building something that matters in Web3, we're the team that makes the world pay attention.

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We work with a select number of partners each quarter. Apply below to see if we're the right fit for your brand.